Case Study: McKesson’s Change Healthcare App Challenge

Last fall, McKesson’s Change Healthcare group came to us with a challenge – Create an app that used the content from their new WordPress website.  Essentially, how can we have content updates made in one location make updates to mobile apps at the same time.   We had just finished upgrading …

Twitter leading the charge with new Progressive Web App

In later 2018, Twitter made a bold move. Twitter replaced it much neglected Windows native app with a progressive web app version. They are not the first app to leverage progressive web apps in the Windows store, but they are one of the first to have a public announcement. Twitter …

Salesforce for CRM: What It Is and How to Best Use It

“The No. 1 key to success in today’s sales environment is speed. The salesperson who delivers the most valuable information to their customer or prospect first, wins the game. The best sales professionals rely heavily on tools like salesforce.com to provide that competitive advantage for information acceleration.” Said Dave Orrico, Vice President of InsideSales.com’s Enterprise Sales.

Social Media Advertising Trends and Ad Template for 2018

Social media advertising has become pervasive for online marketers because the audience size and quality on leading social networks. Through social advertising, you can target specific audiences and buyers and deliver your message on the platforms that your buyers spend time on—like Facebook, Twitter, LinkedIn, YouTube, and Instagram to name …

CYL Listens to their Students – Redesigned and Launched New Website

FOR IMMEDIATE RELEASE:  January 4, 2018 – Longmont, Colorado.  Colorado Young Leaders, a Colorado-based student leadership organization, worked closely with their innovative student base to deliver a mobile web solution that shows their commitment to student leadership.  Working closely with the CYL team, iCita designed and completed an upgraded web platform …