What makes a website mobile friendly?

Whether we like it or not, Google has changed its algorithm to favor websites that are mobile friendly in the Google search engine.  Overnight, a website that wasn’t mobile friendly lost 22% of its traffic.  This is why it’s so important to make sure your website is up-to-date for the new search engine algorithm!  Here are some criteria from Google’s Webmaster Central Blog that qualify a website to be mobile friendly or not:

  • Avoids software that is not common on mobile devices, like Flash
  • Uses text that is readable without zooming
  • Sizes content to the screen so users don’t have to scroll horizontally or zoom
  • Places links far enough apart so that the correct one can be easily tapped




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